Williams Jet Tenders, a leading manufacturer of jet tenders that produces 1,200 boats annually, has announced a social media giveaway competition to celebrate its new collaboration with Bird Eyewear, the sustainable sunglasses company.
Birds Eyewear is a provider of glasses and sunglasses that uses sustainable materials in the design of its frames. As a result of its outstanding commitment to sustainable and ethical business practices, the eco-friendly brand was certified as the first B Corp eyewear brand in the UK in 2020. According to Bird, social and environmental impact are of the highest standard, and profit is balanced with purpose.
As part of the giveaway, Williams and Bird will offer its Facebook, Instagram, LinkedIn, and Twitter followers an opportunity to win a pair of beautifully designed, environmentally friendly Suma-Reef sunglasses worth £85 by following their pages and liking / sharing the competition post.
Williams will offer a free pair of Bird sunglasses to every customer who registers their warranty and completes the customer service survey following the giveaway competition. As part of the collaboration, Williams will offer a discount code for the sustainable eyewear brand, and sunglasses will be packaged with co-branded packaging. For 15% off any product, customers can enter the code ‘WILLIAMSJETTENDERS’ at checkout.
Tom Dowdell, Head of Marketing at Williams Jet Tenders said:
“We are incredibly excited to begin this collaboration with Bird Eyewear, it is an exceptional brand, and its fierce dedication to sustainability and renewable resources made it the perfect candidate for a partnership with Williams.”
Lawrence Bird, Co-Founder and Chief Design Officer at Bird Eyewear, added:
“We’re thrilled to be partnering with Williams to bring our exceptional eyewear to their customers. We share a lot in common, from being founded by brothers to our approach to craftsmanship and drive for sustainability.
“Our Suma sunglasses frame is inspired by our own ocean adventures, mimicking the beautiful colour pallet of the ocean. There’s always a need for good eye protection on the water and our polarised lenses will ensure any boating experience ticks all the right boxes.”
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